As a dental professional during the coronavirus crisis, your ability to provide high-quality dental care while maintaining social distance is more important than ever. This may mean making some changes and adopting new technologies and practices to best serve your patients during this time. Just as restaurant owners are transitioning their businesses from dine-in to…Read More
Although this situation will likely feel like a considerable blow to your practice, the good news is that there are things you can do to continue marketing your dental practice during the COVID-19 crisis that will help you to hit the ground running when we’re all able to resume business as usual.Read More
SEO (search engine optimization) has long been a staple in the dental marketing community and its importance will not wane anytime soon. That said, SEO best practices do change over time as Google rolls out their periodic algorithm updates. The latest Google algorithm update is no exception and it’s important to understand how it affects…Read More
In this article, we’re going to walk you through all of the most important metrics and data that you’ll need to analyze in order to understand if your ads are working and if they’re not, what you can do to change that.Read More
When it comes to advertising on Facebook for your dental practice, you have two options: boosted posts or Facebook Ads.
But what’s the difference and which one gives you more bang for your buck? Is there really a cut and dry answer?